Welcome to My Blog
A brief introduction to what I'll be writing about here—growth, startups, and lessons learned along the way.
Blog
Writing
Thoughts on growth, SEO, startups, and building things that matter.
All Articles
What I Learned Working With 100+ Startups
After 13 years and over a hundred clients, these are the patterns that separate the winners from everyone else.
GEO: Why Generative Engine Optimization Is the Future of Search
SEO got us here, but AI is changing how people find information. Here's what smart companies are doing about it.
Marketing Developer Tools: What Actually Works
After a decade of working with dev tools companies, here's what I've learned about reaching technical audiences.
The Fears No One Talks About (But Every Founder Has)
Three years of Startup Nightmare taught me that the scariest parts of building a company are the ones we rarely discuss.
Most Growth Advice Is Wrong for Your Company
Why generic growth playbooks fail, and how to build a strategy that actually fits your business.
Miami's Startup Scene: Beyond the Hype
After three years of building community here, here's my honest take on Miami as a startup hub.